Popular Vishal Mega Mart IPO: Bidding, GMP, Trends, and Reviews

Explore Vishal Mega Mart IPO: Company Overview.

Vishal Mega Mart is a well-known hypermarket chain in India that was founded in 2001. The company offers a wide range of goods, such as groceries, gadgets, clothing, and necessities for the home. It has successfully built up a robust position inside the retail sector.

Range of Products and Brands.

Vishal Mega Mart delivers a range of goods under both its own and other brands. The corporation serves the daily requirements of Indian consumers by offering food, apparel, home furnishings, kitchen equipment, and fast-moving consumer goods.

Target Audience and Reach.

Vishal Mega Mart caters to middle-class and lower-class consumers. Across India, it runs 645 outlets across 28 states and 414 cities. They have 6.77 million registered consumers for their delivery service, and their website and mobile app further broaden their reach.

Strengths.

The company’s brand portfolio includes a variety of products, such as clothing for women, men, babies, and children. In addition, it sells lifestyle goods, kitchenware, cutlery, crockery, travel gear, and household goods. The portfolio also consists of FMCG staples, non-food goods, and food items.

The company has 626 outlets spread over 33 Tier 1 and 370 Tier 2 cities in India as of June 30, 2024. It closed 26 locations overall and launched 16, 61, 66, and 88 new stores in Q1 FY25, FY24, FY23, and FY22, respectively, placing it among the top two offline-first diversified retailers in India for FY24.

Weaknesses.

The business solely relies on outside vendors to supply its own-brand products; it does not manufacture any of the goods that are sold in its stores. Its reliance on outside suppliers to fulfill quality requirements and standards poses risks that could have an adverse effect on its operations, cash flows, company, and financial well-being.

The Enforcement Directorate has sent two requests for documents and information pertaining to its inquiry to the company. If something goes wrong, there may be more questions, investigations, lawsuits, or sanctions.